brand diversity

ID
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ADDICTO:0000738

Curation status
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Proposed
Created
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18 Dec '20

Modified
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24 Oct '24

Parents
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Definition
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An information content entity that is about the use of multiple brands for the same product in order to increase the market for that product.

Note: Definitions may show angled brackets (< and >) around some of the text to show that it is the parent term.
Fuzzy set
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No